Which marketing strategy would be least effective in promoting a remote piece of land?

High-visibility yard signs placed along major roads would be the least effective strategy for promoting a remote piece of land. The primary reason is that yard signs typically draw attention from people who are already in the immediate vicinity. In the case of remote land, potential buyers may not pass by the area frequently or at all, reducing the chances that they will see the sign and consider the property.

On the other hand, online listings with high-quality images are highly effective as they can reach a broad audience, attracting buyers who are actively searching for land remotely. Personal networking in the community can also be valuable, as it may connect sellers with interested local buyers or referrals. Cold calling interested buyers can generate interest and provide direct communication about the property, targeting individuals who have already shown interest in similar offerings.

Considering these factors, while high-visibility yard signs are beneficial in urban or more trafficked areas, their effectiveness diminishes significantly for remote locations where potential buyers may not venture close to the property.